Comparison table is a powerful "visual anchor".

Feature The "Car" Brand Blaam
Primary Ingredient Petrolatum (Crude oil byproduct) Sal Butter (Plant-based nutrition)
The Sensation "The Tingle" (From Menthol & Phenol) "The Glow" (Soothing hydration)
Skin Effect Chemical Exfoliation (Salicylic Acid) Skin Renewal (Bakuchiol)
Barrier Type Occlusive "Plastic Wrap" (Suffocates skin) Breathable Protection (Candelilla Wax)
Longevity The Addiction Cycle (Requires constant reapplication) Long-Lasting Repair (Heals from within)
Key Benefit Temporary numbing of pain Active rebuilding of the lip barrier
The Verdict Just a Balm. Blaam It.
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